Bachelors in Marketing

Skills

  • Able to run a marketing department.
  • Able to provide arguments to discuss the current issues of marketing.
  • Capable of conducting research and interpret the results about marketing processes within the company.
  • Able to independently direct the competence development in marketing science.
  • Able to organize work independently.
  • Able to work in a team.

 

Knowledge

Know the concepts and principles of marketing.
Know marketing management principles and technique

Aims

To prepare marketing specialists with analytical and systemic thinking, whose knowledge and skills allow to plan and organize marketing activities in an organization.

Compulsory Courses

  • Introduction To Studies
  • Management
  • Sales Management
  • Management Information Systems
  • Business Economics and Planning
  • Regulatory Framework Of Business
  • Intellectual Property Rights
  • Accounting
  • Statistics
  • Research Methodology
  • Microeconomics Macroeconomics
  • Labor, Environmental And Civil Protection
  • Study paper
  • Latvian language (for foreign students)